Search the Community
Showing results for tags 'iab'.
Note: This page was created for GSAP version 2. We have since released GSAP 3 with many improvements. While it is backward compatible with most GSAP 2 features, some parts may need to be updated to work properly. Please see the GSAP 3 release notes for details. Published: 2015-08-07 Google sparked an urgent and rather violent shift away from Flash technology when it announced that Chrome will pause "less important" Flash content starting as early as September 2015. Flash has served as the de facto standard for banner ads for more than a decade. Firefox also blocked Flash after major securi
IAB NEW STANDARD AD UNIT PORTFOLIO. No more Pop Up Ads, Floating Ads, Auto Expand Ads, Hover Expand Ads, Rich Media ads... No more standard sizes like 300x250, 300x600, 160x600, 120x600, 970x250, 728x90... Suggested 15 sec without loop, 10 file request, 50 kb zipped library...
IAB links: http://www.iab.net/html5 http://www.iab.net/media/file/HTML5forDigitalAdvertising2.0PublicCommentDraft.pdf Adweek article: The long-called-for migration of digital ads from using Adobe Flash to HTML5 is becoming a reality. It's a shift underscored by, among other developments, Amazon's switch to HTML5-only promos earlier this month, as well as The Washington Post last week committing to publishing its content on Facebook via the markup language. With that in mind, the Interactive Advertising Bureau today is updating its guidelines for brand marketers and ads-focu