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Minimalistic banner builder that supports different ad platforms and GSAP

Started by LipstickVoid, Apr 11 2017 04:56 AM gsap banner bannerbuilder template - - - - -

2 replies to this topic
LipstickVoid

Post #1 by LipstickVoid , 11 April 2017 - 04:56 AM

I'm new to banner development and I'm pretty much on my own. Living and learning... I've built quite a lot of DCMs without any issues. My DCM template is pretty solid already but this template I created doesn't work well with other formats and ad platforms. I ran into a lot of issues while doing DCRM and sizmek ads. 

 

I've tried BannerTime and I liked it for the most part like being able to choose which platform specific template to use and all but it's using smart objects and stuff which the dumb me doesn't really see the point of using all that while every KB counts. I also noticed that it served the ad right in the middle of the page horizontally and vertically. I also do not see the point of that. Aren't ads supposed to be at the top left corner by default? But I digress. I'm scared if I changed something, it would break something else.

 

I plan to create my own builder in the future once I gain more understanding on the requirements of each ad platform. For now I just want a very minimal builder that can create boilerplates for different ad platforms with gsap so that I don't run into any more issues. That's it. Please help if you know any. Thank you. 

 

Oh and does anyone run into issues by using outdated templates? I don't know why ad platforms do not make it easy to get the latest stable templates. So, it would be great if it's a builder that is being updated quite regularly.


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flysi3000

Post #2 by flysi3000 , 17 April 2017 - 02:08 AM

Hey! Welcome to the glamorous world of banner dev! 

 

Re. Bannertime, I love it. It removes the issue of preloading/polite loading, and the various clickTag implementations from the equation, and lets you focus on animation. The presentation of the banner centered in the browser is just so it looks nice when being reviewed by clients or art directors; this has nothing to do with how it will look when it's iframed in its placement on a publisher's website. Bannertime's smartObjects are great too, in that they have some built-in functionality, like centering either horizontally, vertically or both; a toggle for setting retina quality, using svgs or embedded bitmaps, etc. Tons of convenience built right in.

 

Oh - if you ever build ads with Bannertime for one format (eg. DCM) and need to change them later, you can just generate a BT ad for the new format, and copy/paste the contents of banner.loader.js into the existing version, and you're done.

 

It would be nice if ad platforms provided up to date templates, but I find that I mostly like using my own, or, especially since the new version came out, Bannertime. 


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LipstickVoid

Post #3 by LipstickVoid , 21 April 2017 - 08:02 AM

Hey! Welcome to the glamorous world of banner dev! 

 

Re. Bannertime, I love it. It removes the issue of preloading/polite loading, and the various clickTag implementations from the equation, and lets you focus on animation. The presentation of the banner centered in the browser is just so it looks nice when being reviewed by clients or art directors; this has nothing to do with how it will look when it's iframed in its placement on a publisher's website. Bannertime's smartObjects are great too, in that they have some built-in functionality, like centering either horizontally, vertically or both; a toggle for setting retina quality, using svgs or embedded bitmaps, etc. Tons of convenience built right in.

 

Oh - if you ever build ads with Bannertime for one format (eg. DCM) and need to change them later, you can just generate a BT ad for the new format, and copy/paste the contents of banner.loader.js into the existing version, and you're done.

 

It would be nice if ad platforms provided up to date templates, but I find that I mostly like using my own, or, especially since the new version came out, Bannertime. 

 

Thanks for the reply.

 

It's a wonderful world indeed! Doing banners is quite fun.

 

The issue on my part is I don't get to "find out" how the banner is uploaded and how it's being served as it's handled by another team. They also don't seem to know how the banners should be developed as they specialize in testing them and serving them. All they can do is give you these default templates which aren't always that helpful. There were times I followed the templates down to every detail but they still caused problems. I don't know if this happens to other developers who have done banners or when they started doing banners. I'm unsure about what needs to be done so that the ads are served correctly. This is why I'm scared to tweak with the templates because when something isn't working, I am responsible for it. Now that you've explained such as why being in the middle doesn't affect how the banner is served makes sense to me now but I need someone or some source to answer these questions for me. As I've said I'm all alone in this. I'm still thinking banners in a web development way. Now I feel more confident in using bannertime. 

 

I managed to craft a sizmek template of my own and I'm understanding them a bit better.  I will look into Bannertime more in the future especially smart objects. 


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